The Nail Industry is over saturated I cannot DEAL!

#WhatItMeansToOwnaNailBusinessIn2023 #StandingOut

Hi there, I hope you are having a fabulous manicure and if not I hope you book your nail appointment soon. Nah for real, book an appointment with your nearest nail tech, this business is over saturated!

Let us talk about how this business has drastically grown in the past two years and even crazier when you realize that all the nail girlies are doing nail classes too.

The competition is nothing like I have seen before, are the girls still making money in 2023?

We recently started a movement on Facebook which we hope can help nail techs get more clients by posting their work free of charge on our socials, but my inbox and whatsapp have been buzzing with many nail techs sending me their work to post. Which really got me thinking, how many nail techs have entered the industry in the past two years and is the nail industry still profitable?

Your skill alone can get you far but to go further you need to stand out, which is why we compiled a few tips for nail techs on how to stand out in 2023.

Ten Tips That Will Make Your Nail Business Standout in 2023!

1. Your space! Keep it clean and cute, clients love aesthetically pleasing nail salons.

2. Offer free drinks/sweets/magazines/WI-FI etc!

3. Jump on those Tik Tok/ Instagram Nail Challenges- do not be afraid of pushing yourself

4. Offer discounts to regular clients

5. Send them remainders and nail care tips every week

6. Content, content and more content! Clean and beautiful pictures will grow your clientele

7. Make friends with your clients, remember what they told you last time and pick up your conversation from there, they are likely to be loyal

8. Invest in your craft! Practice will sharpen your skills

9. Collaboration is the best thing in this entire world, find a skilled makeup artist or hair stylist and collaborate on specials! You'll see how far that takes you.

10. Lastly, enjoy your work! You might not know this but genuineness shows so fall in love with what you do.

There's 2 types of clients, occasional clients and loyal clients. It's amazing to have both but stay true to your loyal clients, treat them like diamonds and they'll stay with you for life.

That's all from me for now! Don't forget to look through our catalog to see our available stock. I wish you an abundance week ahead!

With love,

Magique Supplies